Exam Name: IBM SPSS Predictive Analytics Sales Mastery v1
Certification Provider: IBM
Corresponding Certification: Sales Mastery
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IBM M2020-229 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Solution Positioning & Differentiation | 30% | - Competitive positioning of SPSS solutions
|
| Topic 2: Selling & Licensing Fundamentals | 20% | - IBM licensing models and support offerings
|
| Topic 3: Target Markets & Customer Needs | 25% | - Industry applications of SPSS
|
| Topic 4: SPSS Product Portfolio Overview | 25% | - SPSS solutions and capabilities
|
IBM SPSS Predictive Analytics Sales Mastery v1 Sample Questions:
Which characteristic of SPSS Modeler appeals more to power data mining experts?
- A. Automated data preparation
- B. SPSS Statistics integration
- C. Automated modeling
- D. No programming needed
Correct Answer: C 🗳️
A customer wants to develop a compelling survey, mine the unstructured responses for meaningful trends and relationships, and then deploy the results. Which SPSS product is NOT required to drive this goal?
- A. SPSS Statistics
- B. SPSS Collaboration and Deployment Services
- C. SPSS Data Collection
- D. SPSS Modeler Premium
Correct Answer: A 🗳️
Which SPSS product best meets the needs of a customer looking to automate model building or share and protect analytical assets?
- A. SPSS Statistics
- B. SPSS Collaboration and Deployment Services
- C. SPSS Modeler
- D. SPSS Data Collection
Correct Answer: B 🗳️
Which statement is true about SPSS Modeler Premium?
- A. It requires no programming experience to use.
- B. It leverages unstructured data only.
- C. It leverages structured data only.
- D. It addresses all but one of the phases in the CRISP-DM methodology.
Correct Answer: A 🗳️
What is NOT a key competitive differentiator of SPSS Collaboration and Deployment Services based on product feature/functionality?
- A. Document content management.
- B. Integrated management and deployment environment.
- C. Support for the entire model lifecycle.
- D. Automation and integration of analytical processes.
Correct Answer: A 🗳️
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